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Communications Toolkit
Welcome to the Natural Gas STAR Communications
Toolkit!
Natural Gas STAR has developed this web-based Toolkit to
assist in communicating your participation in the Program.
Utilizing this Communications Toolkit will help you:
- Gain support throughout your company by providing
key decision makers with information about the benefits
of STAR partnership.
- Inform and motivate employees to maximize your
STAR partnership and encourage 'thinking outside the box'
to develop innovative methane emission reduction solutions.
- Enhance your corporate image and generate positive
publicity by showcasing your participation and success
in the voluntary Natural Gas STAR Program and demonstrating
your commitment to environmental protection and stewardship.
This Toolkit contains a variety of creative approaches -
or "tools" - designed for easy customization. Each
is tailored for a specific audience, such as shareholders
and potential investors, employees, peers, and customers.
The tools, available as PDF or HTML files, include:
- Templates for press releases, newsletters and web sites
- Sample communication pieces developed and used by STAR
partners
- Presentations, videos, and articles about the STAR Program
- Technical and programmatic information services
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